HeuriSTX Team

Robin Scott Horrell M.D. Ph.D. is an innovative physician engineer. Dr. Horrell completed his master's and doctoral degrees at Caltech in the department of Chemical Engineering (1987, 1991) and also took courses in the newly formed Caltech department of computational and neural systems (CNS). Dr. John Hopfield, a founder of the CNS department, was a member of his thesis committee and helped guide his early adoption of AI methodologies.

Robin was a co-founder and CFO of NeuroDynamX Inc (NDX 1987–1993), where he and his partners created DynaMind, one of the earliest neural-network general-purpose consumer software packages. Robin worked intimately with Intel as they trained the first analog neural chip, the N64, and explored AI solutions for anti-lock brakes and military applications with the Naval Weapons Research Center. He worked on neural-network rate-responsive pacemaker strategies with Medtronic in the early 1990s, which eventually prompted him to pursue his medical degree (University of Cincinnati 1996).

Enamored with patient care delivery, he pursued residency in Otolaryngology Head and Neck Surgery (University of Louisville 2005). He joined Billings Clinic, a large regional multi-specialty group, as a staff physician, and later chair of the Oto H&NS department (2011–2017). Early in his medical career Robin identified that EMR/EHR software is woefully inadequate, championing that EHRs need to work at the speed of medicine.

His outspoken critiques of the EHR landed him in a leadership role as surgical chief medical information officer (CMIO), where he developed the patented concept of Dynamic Regrouping as a strategy for high-efficiency presentation of electronic medical data. He implemented this in EHR software alongside his colleague GR Gordon-Ross, also a co-founder of HeuriSTX Health. Dr. Horrell also led development of an AI-based no-show forecasting algorithm used internally at Billings Clinic, holds seminal patents in surgical LED devices (founder of Dynamic Light, LLC and LumeNXT, LLC), and holds a patent for a novel separation technology.

Mohamed Elmallah is a forward-thinking Information Technology leader renowned for his innovative approach in healthcare IT and enterprise architecture. His career spans roles at CVS/Aetna, Curative, UCSD, Teradata, Concerto Health, Children's Hospital of Los Angeles, and Oracle, where he has consistently driven technology strategies, managed complex cloud platform programs, and spearheaded technical advancements. His expertise in global team leadership, health and payor systems, and enterprise applications is complemented by a deep understanding of AI, machine learning models, and Agile methodologies.

A testament to his innovative prowess is his role as the Founder and CIO of AgileConsent, a venture that showcases his ability to identify market needs and develop groundbreaking solutions. Under his leadership, AgileConsent developed a SaaS platform that revolutionized electronic consent and eSignature processes in healthcare, integrating seamlessly with major systems like Cerner PowerChart. The venture's success led to its acquisition by Harris Computer, a milestone that underlines Mohamed's capacity to create, grow, and strategically guide a startup to acquisition. With an MSc in Software Engineering and various professional certifications, Mohamed's blend of strategic insight, technical expertise, and entrepreneurial spirit makes him an ideal co-founder for an innovative healthcare IT startup.

Passionate healthcare evangelist and entrepreneur, engaged with many physicians, nurses and clinicians. Michael took on HeuriSTX Health on the promise of providers being looked at as an angel in the eyes of their patient. "It's all about the patient's story, if you know where to look, instead of surfing the EHR/EMR."

Working with the HeuriSTX Health team, Michael takes pride in bringing his intensity, innovation, and leadership skills to foster teamwork, integrity, and accountability in delivering exceptional results anchored to strategic goals. As a serial entrepreneur with both IT and informatics depth in digital transformation, AI, automation, cloud computing, analytics, and data science, he brings extensive knowledge of both IT infrastructure and data-center hardware/software.

Co-Founder at AgileConsent, a SaaS-based e-Informed Consent platform tightly integrated with the EMR. Responsible for sales and marketing, he won business at large provider networks, forged multiple partnerships and channel alliances, and presented to VCs and angel investors before successfully selling AgileConsent to a large healthcare system.

Sold healthcare mission-critical solutions for IBM, Oracle, FujiFilm, and Iron Mountain across hospitals, IDNs, university healthcare systems, and clinical-trials/research organizations, including EMRs, PACS imaging, true e-Informed Consent, remote patient monitoring, big data, and SaaS platforms. Won Bull Dog awards among IBM sellers for tenacious attitude and refusing to lose.

GR Gordon-Ross is a versatile healthcare technology expert known for his adept fusion of clinical insight and technical proficiency. Graduating with a Doctorate of Pharmacy from the University of Kansas in 2002, GR embarked on a career marked by a keen focus on optimizing healthcare systems.

His career trajectory saw him initially at Olathe Medical Center, where he served as a Cerner PharmNet resource and a valued staff pharmacist. Seeking broader horizons, GR transitioned to roles at HPG Consulting and Cerner before returning to Olathe in 2006, demonstrating his commitment to delivering impactful solutions in healthcare technology.

In 2011, GR's pursuit of innovation led him to Billings Clinic in Billings, MT, where he met Dr. Horrell. During his tenure at Billings, GR honed his expertise in crafting custom solutions, particularly within the Cerner ecosystem, navigating intricate technical landscapes with clinical acumen.

In 2022, GR embarked on a new chapter, joining United Health Services full-time as a Senior Solutions Architect, further solidifying his reputation as a forward-thinking leader in healthcare technology. Within HeuriSTX Health, GR seamlessly integrates clinical and technical perspectives to actualize groundbreaking concepts and functionalities.

Michael Horrell possesses a broad background in engineering and artificial intelligence. Educated in Material Science and Engineering at the University of Minnesota-Twin Cities with a minor in Computer Science, Michael went on to start his company, Insert AI, which develops mobile and web apps focused on the introduction of AI into novel business applications, including sophisticated grant writing and fund development, talent recruiting, and the dissemination of healthcare research.

Due to his experience in AI and web development, Michael was asked to ply his skills to HeuriSTX Health. The opportunity to contribute to HeuriSTX represents a unique chance for Michael to participate in a team of experienced healthcare professionals and computer programmers while also exploring the possibilities of AI and machine learning in efficient healthcare delivery.